The Math of Self-Care vs. Self-Sabotage
People routinely skip annual medical check-ups because they assume diagnostic health panels are a pricey luxury. Meanwhile, those same people willingly spend a small fortune every single week on daily bad habits without batting an eye.
To shatter the illusion that health is expensive, we launched an eye-opening cost-comparison campaign for Synevo. We stacked the annual cost of a full, essential set of medical tests directly against the yearly accumulated price of common everyday vices, like smoking, fast food, or daily splurges. By letting the numbers do the talking, we delivered a sobering reality check that proved checking up on your body actually costs a fraction of what one spends to wreck it.
Copy: Annual health screening costs a mere 14% of your yearly bad habits. It’s time for a check-up.
Disclaimer: According to INSEE and Euromonitor data, the average person spends approximately 2,000 RON annually on vices. This percentage is calculated based on a standard 300 RON routine test panel.
Copy: Annual health screening costs a mere 14% of your yearly bad habits. It’s time for a check-up.
Disclaimer: According to INSEE and Euromonitor data, the average person spends approximately 2,000 RON annually on vices. This percentage is calculated based on a standard 300 RON routine test pane
Copy: Annual health screening costs a mere 14% of your yearly bad habits. It’s time for a check-up.
Disclaimer: According to INSEE and Euromonitor data, the average person spends approximately 2,000 RON annually on vices. This percentage is calculated based on a standard 300 RON routine test pane
Copy: Annual health screening costs a mere 14% of your yearly bad habits. It’s time for a check-up.
Disclaimer: According to INSEE and Euromonitor data, the average person spends approximately 2,000 RON annually on vices. This percentage is calculated based on a standard 300 RON routine test pane